Miss B

Miss B

One thing led to the other and we ended up doing one of the events of the year for young aspiring models looking for a place in the world of fashion. The illusion of giving opportunity to a professional career being the image of Miss B for a year.

We got to work on all the communication for Miss B with its high point in the month of November, an event at the luxurious Hotel Princesa Sofia of Barcelona, ​​An event with aspiring models of a selection process greater than 650 inscriptions of all the country. They selected 21 aspirants to travel to Barcelona among them was Cristina Pedroche.

The Girl Miss B 2008 contest was presented by the always pretty Mar Saura who wore for the occasion a bright fuchsia satin blouse with a brand badge and wide leg pants with narrow golden belt. Ideal. We also had the beautiful actress, model and Portuguese presenter Diana Chaves brand image Miss B in Portugal.

The creator of the entire Miss B universe, Mrs. Betty Ribeiro’s was able to make her dream posthumously thanks to her brother Mr. Jose Carlos Ribeiro got: making a brand of high quality, fresh gifts of sexy design, fashion a brand ideal. Headquartered in Hong Kong and Frankfurt Ms. Nina Plausen creative designer of the brand in 2008 were in the launch of their new collections and we were responsible for the strategy and commercial launch in Spain. We established relevant synergies and collaborations in a complete calendar of actions such as the important Hachette Interdeco group: Ragazza and Ana Rosa, Ragazza website, Corte Inglés, Hotel Princesa Sofía *****, Francina Models, Vaniti Room, a promotion campaign strategic to show in stores and direct distribution in strategic points of Barcelona.

On the day of the event the jury formed by: Mrs. Nina Paulsen, Designer of Miss B, Mrs. Francina Diaz and Mrs. Emma Saul of Francina Models Agency, Mrs. Victoria Valls of El Corte Inglés, Mrs. Daniela Garcia of Vanity Room, Mrs. Maria Valcarcel de Raggazza and Mrs. Aure Chardon of Eurodesign. They offered as a winner to Silvia Pérez Botana, Girl Miss B 2008 with an economic award and training as a model in one of the best agencies of the Country Francina Models.
This project was one of the most beautiful experiences I have lived. Work in the exciting world of fashion, working with important professionals such as Mr. José Ribeiro, Mr. Manuel López, Ms. Marian López, Mr. Javier Raffa, the entire team of makeup artists, photographers, 314bcn, professionals in the sector, thank you !

what happened? The international economic framework collapsed due to the aggravated crisis with the death of Mrs Bertty, the Ribeiro company established to continue mainly in its historical business channels.

  • Development
  • Sponsor
  • Winner
  • Media
  • Advertising
  • Communication

Project Details

ClientMiss B